Marketing Director

Full time theteflacademy1 Email Job
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Job Detail

  • Career LevelAdministration
  • ExperienceExperienced
  • GenderFemale/Male
  • IndustryManagement
  • QualificationsCertificate

Job Description

Marketing Director

The TEFL Academy is an exciting and fast moving ESL/EFL teacher training company. We offer TEFL courses in 60+ cities around the world in 10+ countries, inc. Ireland, UK, US, Australia, Canada, South Africa and New Zealand. On completion of our course our students get paid to travel the world teaching English as a foreign language.

We recruit new students from PPC, SEO, Email and Social Media marketing strategies. We are looking for a dynamic and proactive professional based at our head office in Dublin with proven digital experience to plan, manage and execute our business goals.

The Role

 Develop short and long-term marketing strategies and goals

Build and manage a small marketing team

Proactively seek new ways of attracting students via channels not currently utilised

Build affiliate relationships with new world-wide partners

Enhance our existing marketing on Social Media, Email, PPC and SEO

Monitoring of competitor activity, ensuring we maintain our market leading position

Manage our website which will include content & design planning

Managing external marketing agencies, such as SEO, PPC, Content Writers and Social Media Taking ownership of projects and delivering target driven results

Experience

 10+ years digital marketing experience
Proven team leader and management experience
Recruitment and team building
Advanced social media knowledge
Significant e-commerce experience
Commercial B2C awareness
Understanding of web design principles/what makes a good website
An understanding of Search Engine Optimisation (SEO)
Knowledge of PPC, specifically Adwords
Email marketing

 Benefits

Company car / travel

Private health care

Director dividends

Performance bonus

Salary:  Negotiable depending on suitability/experience

 

Required skills

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